Jersey Lomellina
31 July 2009

New advertising campaign for Jersey Lomellina and eco-sustainability

J’aime L’éco: this is the slogan Jersey Lomellina SpA will use to communicate its important commitment to nature and eco-sustainability. The emblem for the new advertising campaign will be a flowered footprint that represents the steps forward the Company has taken, and continues to take, to fight pollution, which is symbolized by the black background. Health, environment, alternative substances and zero impact are terms that have always been a vital part of Jersey Lomellina’s vocabulary. The Company’s aim with this new campaign is clear and precise: to create “eco-friendly” fabrics that are the result of a special trait d’union between technology, fashion and nature.
“Jersey Lomellina, fabrics in step with nature”.